Privacy Policy

Last Updated: 28. August.2026

Folkwander ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, process, and safeguard your information when you visit our website at folkwander.com and make purchases through our platform.

1. Information We Collect

  • Account & Contact Data: Name, email address, physical address, and phone number provided when subscribing to newsletters, contacting support, or creating an account.

  • Payment & Transaction Data: Billing address, transaction history, and order details. All credit card and payment processing is handled directly by our third-party payment gateway, Stripe. We do not store, process, or transmit raw credit card numbers or CVV codes on our servers.

  • Usage & Analytics Data: Technical data collected automatically when you navigate our website, including your IP address, browser type and version, device identifier, pages visited, time spent on pages, referral URLs, and click patterns.

2. How We Use Your Information

  • Order Processing & Fulfillment: To complete purchases, issue receipts, and manage customer accounts.

  • Site Performance & Analytics: To measure engagement, understand user navigation patterns, and optimize site speed and content layout.

  • Communications: To send administrative notices, purchase confirmations, and promotional emails (if explicitly opted into).

  • Fraud Prevention & Security: To protect against fraudulent transactions and maintain platform security.

3. Third-Party Service Providers

We share data with trusted third-party vendors strictly to operate our platform, execute payments, and analyze web traffic:

  • Stripe, Inc. (Payment Processing): When you make a purchase, Stripe collects and processes your payment credentials in compliance with the Payment Card Industry Data Security Standard (PCI-DSS Level 1). Your payment details are governed by the Stripe Privacy Policy.

  • Google LLC (Google Analytics): We use Google Analytics to collect aggregate, pseudonymous data about visitor interactions. Google Analytics uses first-party cookies to record site activity. To learn how Google uses this data, visit Google's Privacy & Terms. You can opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on.

4. Cookies and Tracking Technologies

We use essential cookies for site functionality and performance/analytical cookies via Google Analytics.

  • Managing Cookies: You can instruct your browser to refuse cookies or alert you when cookies are being sent. Note that blocking essential cookies may disrupt checkout functionality.

5. Data Security and Retention

  • Data Security: We implement standard SSL/TLS encryption across our entire site. Payment transactions are encrypted and tokenized by Stripe.

  • Data Retention: We retain transaction records as long as necessary to meet tax, accounting, and legal requirements. Google Analytics event and user-level data is retained according to our configured retention period before automated deletion.

6. Your Privacy Rights

Depending on your jurisdiction (including the EU/EEA under GDPR and California under CCPA/CPRA), you may hold the following rights:

  • Access & Portability: Request a copy of the personal data we hold about you.

  • Correction & Deletion: Request the correction of inaccurate data or the deletion of your personal information.

  • Opt-Out: Opt out of targeted analytics tracking or unsubscribe from marketing emails at any time via the "Unsubscribe" link in our emails.

To exercise these rights, submit a request to the contact email listed below.

7. Contact Information

If you have questions regarding this Privacy Policy or your personal information, contact us at:

  • Email: sanziana@folkwander.com

  • Website: folkwander.com